Labubu is a sharp-fanged but cute little monster often sold as a plush clip-on charm for handbags. He has attracted ...

Sales are surging for Pop Mart’s popular toy, which has gained fans thanks to its design and clever marketing.

LABUBU, the mischievous, wide-eyed creature from Chinese toymaker Pop Mart, has become a cultural sensation. Posts flooded ...

A Beijing auction house set a record by selling a human-sized Labubu figurine for over one million yuan, highlighting the ...

It has even shaped the travel itineraries of some devotees, who have planned trips to China around hopes of buying one there.

Labubu is part of The Monsters, a 2015 illustrated book series by Kasing Lung inspired by Nordic folklore. In 2019, the ...

Labubu’s global popularity highlights how brands today use a mix of artificial scarcity, influencer-driven social media ...

Wang Ning, founder and CEO of Pop Mart International Group, has vaulted into the ranks of China’s top ten richest individuals, propelled by the global craze for the company’s signature Labubu ...

Amid the ongoing Labubu craze, POPMART is dropping a new "Wacky Mart" collection as part of its THE MONSTERS series by Kasing ...