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Life360, a popular family safety and tracking app, is getting deeper into the advertising and analytics platform business. On Thursday, it announced its first location-based ad targeting solution, ...

Popular ad-blockers aren't always the most accessible option. Some VPN services, like NordVPN and Surfshark, included ad-blocking within their apps, but you're paying a premium for the full package ...

Opinions expressed by Digital Journal contributors are their own. PropellerAds’ latest annual report on Telegram Mini Apps depicts a market that has shifted from explosive growth to a more stable, ...

Made for Advertising (MFA) in connected television (CTV) apps waste budgets in a trend that continues to rise. MFA CTV apps may run video ads in a format or size that is not in line with typical CTV ...

Data analytics company AppsFlyer is eyeing the public markets after reportedly securing more than $1 billion in a Series E ...

Google Ads announced new features "aimed at bridging this gap" between your advertising across both your website and app. There are new unified workflows and reporting with in-product nudges, unified ...