To start, however, as mentioned above the distillery is releasing a 1959 vintage single malt, a whisky aged for a lengthy 65 years. According to the Glenfiddich marketing team, this whisky was put ...

Luxury collaborations and high-end consumables have become fixtures for sponsorships in Formula 1, with premium brands using its global platform to showcase their craftsmanship and, in this case, ...

Glenfiddich used New York City as its backdrop to launch its 16-year-old Scotch Whiskey in collaboration with Aston Martin F1 with a pop-up in Grand Central Station and a star-studded Tribeca Event.