Earth Expeditions: Kenya Community Learning Leader Lily Maynard co-authored the article, “Maximizing biodiversity conservation through behavior change strategies,” which focused on conservation ...

Suppose you want to eat healthier, exercise more, or avoid getting in arguments with your partner. Each of these requires behavior change, but changing behavior can be challenging. An important first ...

Over the course of four sessions, my patient, Stacey, and I worked toward her goals of sleeping more, checking her email less and spending more quality time with her family. She successfully developed ...

The theoretical foundations of behavioral economics discussed in Chapter 3 have been used to design policies aimed at changing behavior. An outstanding question, however, is how these principles are ...

Starting and sticking with a healthy lifestyle is tough. It's a complex proposition with multiple dimensions. There are the challenges associated with behavior change and the difficulty of altering ...

The reality of working in B2B today is that tried-and-tested tactics are no longer as effective for engaging buyers. Buyers are independent, defensive, and prefer independent research before reaching ...