As states pass legislation to ban personalized or surveillance pricing, consumer advocates encourage awareness.

No one wants to pay higher prices. But consumers wholly resistant to dynamic pricing could miss out on lower prices too. More than a fifth (22%) of Americans say they would not spend money at a ...

Three states are moving to ban surveillance pricing, the practice of charging individuals different prices based on personal ...

March 04, 2026 - Dynamic pricing sits at the focal point of regulatory crosshairs. Also called algorithmic or "surveillance pricing," this type of pricing uses customers' personal data to set ...

You may have already noticed an influx of digital price tags at your local grocery store. Here's why some are concerned about them.

A version of this story appeared in CNN Business’ Nightcap newsletter. To get it in your inbox, sign up for free, here. But these days, companies are harnessing huge amounts of data to fine-tune their ...

Dynamic pricing often gets blamed for inconsistent price changes. Customers see mismatched numbers and assume the pricing model has gone wrong or an algorithm has overstepped. In most cases, neither ...

Airlines and travel search engines, such as Expedia, claim dynamic and surveillance pricing help them offer tailored experiences, but they’re also about boosting profits. Ever feel like flight prices ...

When we think dynamic pricing, we usually think of airlines, Uber or Amazon quickly changing their prices. But now, dynamic pricing is coming to a supermarket near you. More and more, the things we ...

If you've been following the latest trends in how grocery stores are run, you may have heard about dynamic pricing. The strategy, which also goes by several other names including algorithmic pricing ...