NEW YORK and WASHINGTON—DirecTV Advertising has launched DirecTV Elect, a new digital platform powered by AI that is specifically designed for political advertisers looking to reach connected TV (CTV) ...
DirecTV Advertising has launched an AI-Powered digital platform the DBS service provider’s unit says is designed to help political advertisers reach connected TV audiences. It is designed to deliver ...
There’s an emerging middle ground between direct-sold and programmatic CTV ad sales. On Thursday, Upstream, a supply-side company that until today was called TheViewPoint, introduced a platform that ...
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