While the popularity of third-party email marketing services like Mailchimp has grown over the years, it is still possible to create and design company newsletters using Microsoft Outlook. You can ...

What is the most popular B2B email newsletter format? How many messages do marketers send each month? Whom do newsletters come from? How long are they? The researchers identified four common B2B ...

Though it is one of the older digital marketing strategies, email marketing is still around because it works. Businesses use this versatile platform to generate and nurture leads, strengthen client ...

If you’re using email marketing to promote your content, you’re certainly on the right track. Recent studies by MarketingSherpa have found that organizations across industries uniformly believe that ...

Effective advertising almost always includes a robust email marketing strategy, regardless of the type of business. Emails are inexpensive to produce, yet they reach a broad audience efficiently.