The NBA's All-Star weekend always attracts some of the biggest names in the country, creating more than just an event for the players. This year, the league is highlighting one of the biggest content ...
Jesse Riedel (17) is a YouTube influencer who posts basketball content under the name “Jesser.” He is also the most recent addition to the La Familia team in the 2025 The Basketball Tournament, which ...
Jesser, the YouTuber billed as the largest individual sports creator on the platform, has signed with CAA for representation in all areas. Jesser (full name: Jesse Riedel) currently has nearly 29 ...
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