Netflix is distancing itself from "Emilia Pérez" star Karla Sofía Gascón in an effort to salvage the film's Oscar prospects.

Netflix executives are positioning 2025 as the year when the ... These breakthrough strategies propped up brand results, serving as examples for marketing leaders feeling the pressure to do more with ...

The analysts say a bundle is a better model for traditional TV giants like WBD, Disney, and Paramount. Netflix is another ...

Streaming giant Netflix recently announced price increases across all subscription tiers, pushing their premium offering to ...

A subtle change made in Netflix’s Apple Cider Vinegar could see the streamer avoiding a repeat of the controversy that ...

This observation brought to you by musing on the streamer’s latest effort to hype up Squid Game 2, the second season of its South Korean murder game import, which Netflix would like you to know an ...

For the three months ending 31 December 2024, Netflix’s revenue increased 16% to $10.25bn (£8.3bn). Sales and marketing spend increased 9.8% from $2.66bn (£2.2bn) to $2.92bn (£2.4bn) for the full year ...

Shares of Netflix soared 13% to an all-time high on Wednesday after the streaming giant's big bet on sports helped add a record 18.9 million subscribers in the holiday quarter, ballooning its already ...

Our source says that means both specific marketing in theaters and Netflix-directed marketing building up to the release date. The two sides have even agreed upon quantifying that marketing spend ...

Shares of Netflix soared 13% to an all-time high on Wednesday after the streaming giant’s big bet on sports helped add a record 18.9 million subscribers in the holiday quarter, ballooning its ...

Netflix has been keeping us waiting for our favorite shows for a while – and for fans of one beloved TV show, the wait is ...