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One of the founders of betting firm Paddy Power says new government rules to protect punters playing online slots don't go far enough. Stewart Kenny, who helped found the Irish company in the 80s, ...

The co-founder of betting giant Paddy Power has said he has “huge regrets” about his role in the online gambling boom as he called for higher taxes on bookies to discourage predatory behaviour.

The Drum sits down with the gambling brand and its agency, BBH, to hear what went into its surreal new campaign, which features the English actor in a bathtub.