Chevy's bow tie emblem found front and center on each grille is probably one of the most iconic American symbols out there, ...

Globally recognized today, the Chevrolet bowtie logo was introduced by company co-founder William C. Durant in late 1913. But how it came to be synonymous with the brand is open to wide interpretation ...

GM Daewoo has changed its name to GM Korea and its brand of choice to Chevrolet last March. Since the name change, customers want to replace the old GM Daewoo emblem with the Chevrolet golden bow-tie.

Like the company’s other Midnight offerings, the Colorado ZR2 Midnight Edition will get an all-black exterior, including paint, Chevy bow-tie emblems, and accessory 17-inch wheels. Even the spare ...