Skyrizi had an estimated national TV ad spend of $367.7 million — the highest ad spend of any brand in the top 10.
Donald Trump’s pick to lead the federal health agency has vowed to replace hundreds of staffers and shift research away from ...
Anixa Biosciences CEO Amit Kumar discusses the biotech’s plans for advancing a breast cancer vaccine in 2025. The cancer ...
The pharmaceutical company’s latest partnership with Incremental and Skai drove a 32% boost in iROI, delivering nearly a third more sales per ad dollar.
Safety experts have long been concerned about the physical hazards of construction work. The “Fatal Four” hazards are falls, electrocutions, being struck by an object like a brick or a crane boom, and ...
E.l.f. Beauty partnered with Amanda Nguyen, the first Vietnamese and Southeast Asian woman astronaut to go to space, for its ...
The weight-loss succession race is heating up. Here's how biopharma execs talked up those efforts at JPM this week.
Sinclair joins VCCP from Grey Health and Wellness, where she served as president for just over four years. Creative agency ...
Artbio, a clinical-stage radiopharmaceutical company, named Johnson & Johnson alum Margaret Yu as chief medical officer. Saisei Ventures tapped Dr. Sven Kili as partner. OSE Immunotherapeutics ...
Studies suggest that marketers are increasingly diversifying their media investment away from social. Campaign explores ...
The law banning TikTok, The Protecting Americans From Foreign Adversary Controlled Applications Act, wouldn’t automatically ...
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