SMIMOU, Morocco (AP) — Argan oil runs through your fingers like liquid gold — hydrating, luscious, and restorative. Prized ...

The beauty industry loves argan oil, but the women who harvest the nourishing ingredient earn little, while the forests thin.

Morocco’s growing argan oil industry, often referred to as producing "liquid gold," is placing increasing pressure on the ...

Argan oil may be widely regarded as a beauty miracle, but for the women who make it, it’s a lifeline tied to tradition. Now, ...

The argan tree is really the last green curtain on the desert. Narrator: In just one generation, the international market for argan oil has risen from just 200 liters to 4,000 metric tons in 2019.

Argan oil contains ingredients like oleic and linoleic acid that moisturize the hair and scalp. It can also help prevent damage from sunlight and hair dye because it has vitamin E and protein. To ...

Argan oil is also really good for acne, says Engleman. It's an anti-inflammatory that keeps your skin hydrated while helping calm angry zits—which sets it apart from often-drying acne treatments ...

"Argan oil has a lot of the components you would look for in a healthy diet—good fats, vitamins, antioxidants—which can only be good for your hair too," she says. How To Use Argan Oil On Your Hair ...

If you know how to use argan oil for hair correctly, it can be effective at reducing frizz. Only use one to two pumps for your entire head and apply it to dry hair to seal in the moisture that you ...