The pharmaceutical company’s latest partnership with Incremental and Skai drove a 32% boost in iROI, delivering nearly a ...

The responses varied. Some said their agency teams continued to pitch, but with a disclaimer message at the top of requests, ...

The AI term itself highlights its own limitation. Technologies that feel artificial, intrusive or inorganic in our lives are ...

A groundbreaking concept emerged around personal agents—AI-powered intermediaries that interact with brands on behalf of ...

Yes, the signature Pantone 285C, “Walmart medium blue,” color is more saturated. The font is bolder. The brand’s spark logo — which represents the inspiration Sam Walton felt when opening the world’s ...

Instead of arriving at London's premiere of Bob Dylan biopic A Complete Unknown in a limo, the movie’s star Timothée Chalamet rode onto the red carpet on a Lime e-bike – with dirt splattered near the ...