Competitive advantage may depend less on secrecy and more on speed. Welcome to Duke Fuqua insights, a Podcast where we ...

Paid app marketing relies on tracking sign-ups, trials, and purchases in GA4 and pixels, then improving results over the ...

Learn how to use Claude Cowork folder workflows, connectors to Gmail and Calendar, and scheduled tasks for daily briefings.

Alcohol labels using artwork, imagery and symbols are designed to appeal to women. Here’s why that’s a problem.

Learn how hyper-personalization in retail works, why IT leaders must build real-time, data-driven systems, and how to implement scalable architectures with measurable outcomes.

That “eco-friendly” label might not mean what you think. Here’s how to spot greenwashing on food and wellness products.

Learn how distribution management streamlines supply chains, boosts profitability, and ensures customer satisfaction through efficient logistics and inventory control.

Marisa Thalberg, chief customer and marketing officer at Catalyst Brands, details how the “Make It Yours” campaign transforms the brand’s positioning.

The 4 Ps (Product, Price, Place, Promotion) form the "marketing mix," a foundational framework for marketing strategy. While the concept originated in the 1960s, it remains essential for aligning ...

In the months that followed the Spring/Summer 2026 season, we have seen a series of new hires in the communications, marketing and design departments of all major houses. Our new series ‘Fashion's ...

MIDDLEBURG HEIGHTS, Ohio -- Polaris Career Center will launch a new Fashion Design and Merchandising Program in fall 2026, partnering with Kent State University’s School of Fashion. Internationally ...

The sense of a stable middle ground will continue to erode across several aspects of marketing in 2026. Studies indicate the middle class is thinning, altering important consumer milestones.