SMIMOU, Morocco (AP) — Argan oil runs through your fingers like liquid gold — hydrating, luscious, and restorative. Prized ...

The beauty industry loves argan oil, but the women who harvest the nourishing ingredient earn little, while the forests thin.

Morocco’s growing argan oil industry, often referred to as producing "liquid gold," is placing increasing pressure on the ...

Argan oil may be widely regarded as a beauty miracle, but for the women who make it, it’s a lifeline tied to tradition. Now, ...

Argan oil, derived from argan nuts, is a precious commodity and a cash crop in Morocco. It's an industry on the up, but standing in its way is the humble goat, which has the potential to graze ...

The main difference is purity. Moroccan oil can be made from a variety of ingredients, argan oil typically being the main one. Argan oil, on the other hand, is 100% pure.

The argan oil has quickly become a staple in my daily hair-care routine, and ahead, I break down what exactly makes it so great — as well as why it's a favorite of both editors and celebrities ...

OGX Moroccan Argan Oil Shampoo Free of sulfates that can strip the hair of its natural moisture, the OGX Moroccan Argan Oil Shampoo ($10) leaves it touchably soft and shiny while repairing it of ...

Argan oil, derived from argan nuts, is a precious commodity and a cash crop in Morocco. It's an industry on the up, but standing in its way is the humble goat, which has the potential to graze ...